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With the most innovative and up-to-date technology, Innovative Concepts in Entertainment is at the top of their game. Their products are seen all over the world, and loved by everyone. It has even become a popular home entertainment concept for those players that just can't get enough of the game at their local arcade. ICE's ideas and advancement in technology remain unmatched, as well as their ability to make designs that keep up with modern times. From their licensed products like their NBA Hoops Game, to their most popular product, Super Chexx, these games are fun and loved by everyone. You will see these games in bars, taverns, arcades, houses, you name it, they are everywhere! They started their company in 1982, and have gone on to master the industry. So get in the game today with ICE Products!