Customers praise the product for its exceptional comfort and softness, with many describing it as "buttery soft" and like being "hugged by a cloud." The comforter is noted for its excellent temperature control, keeping users warm without overheating. The colors are also frequently highlighted as beautiful and gorgeous. However, some customers have experienced issues with the material bunching up and developing holes after washing, raising concerns about its quality and durability despite its price point. Additionally, there are reports of shedding from the plush underside.