Customers find the product to be attractive, with a realistic flickering appearance that enhances window displays. The functionality is highly praised, particularly the automatic dusk-to-dawn timer and the option for a steady or flickering light. Many reviewers express satisfaction with the overall impression, noting the product is exactly what they were looking for and a great cord-free option. The value is also highlighted, with customers finding the product reasonably priced and worth the cost. The product is unscented, which is a positive aspect for many users.