Inspired by the goal to create bedding so undeniably comfortable that you are unable to leave your bed. Physically not being able to get out of bed is the sole mission of our original plush comforters. Imagine a bedding comforter so plush and cozy that you are literally unable to move.... not because you can't, but because you won't! To be unwilling to start your day because your bed feels too good is the ultimate compliment and purpose.