Think coastal living and casual beach house style with rugs so classic they'll even work in the city. Kiki 's natural fiber rugs are soft underfoot, textural, natural in color and woven of sustainably-harvested sisal and sea grass, or biodegradable jute fibers twice-washed for unrivaled softness and beauty.

The runner is very heavy and stays perfectly in place without needing any rug pad or grip underneath. The color is beautiful and the quality feels excellent. I’ll have to see how it holds up with regular use and whether it starts shedding or pulling fibers, but so far I’m very impressed.. Anonymous. Sun Sep 20 2026

The rug itself is great. But the packaging was horrible. One end of the rolled up rug was exposed as the plastic was torn during shipping and the fabric band got very dirty and torn. I tried to clean it as best as I can but the tear really bothers me.. Deanna. New York, NY. Sun May 17 2026

Looking to lend your home a bright decorative touch? Don't forget about your floors! Adding an area rug like this is a great option for staging your ensemble with an on-trend look. Woven from sisal fibers with a braided pattern, this piece features a natural resilience that makes it a great option for both seaside style and regular use. It's low enough for most doors to pass over it with ease. We recommend adding a rug pad to help keep this piece in place.

The runner is very heavy and stays perfectly in place without needing any rug pad or grip underneath. The color is beautiful and the quality feels excellent. I’ll have to see how it holds up with regular use and whether it starts shedding or pulling fibers, but so far I’m very impressed.. Anonymous. Sun Sep 20 2026

I searched forever to find an affordable Jute rug that was large and had the solid color I wanted. This is perfect!. Jenn. Thu Jul 02 2026

Very nice rug. I was worried about the rope getting all over onto my wood floor but I haven’t had a problem with that so far. Also the rug takes a bit to settle flat but otherwise I love it!!. Kelly. Northville, MI. Tue Apr 16 2019