Standard vs. Euro Sham: A Complete Buying Guide

Discover the key differences.

a bed with quilted standard and European shams on the pillows

When it comes to bedding, pillows play a crucial role in both comfort and style. But did you know that the pillow shams you choose can have a significant impact on the overall look and feel of your bed? In this guide, we're going to compare two popular types of pillow shams — standard vs. Euro — to help you make an informed decision that suits your personal style and comfort preferences.


Standard Shams: Traditional & Versatile

a farmhouse style bed with patterned standard shams on the pillows

Standard shams are designed to fit standard-sized pillows, typically measuring 20" x 26". These shams are the most common type you'll find in bedding sets and often match the duvet or comforter, and have some selling points that set them apart from Euro shams.


Versatility: Their rectangular shape makes them versatile for both sleeping and decorative use.
Cost: Standard shams are usually less expensive than Euro shams.
Availability: Given their popularity, standard shams are widely available in a variety of patterns, colors, and materials.
Best For: Standard shams are ideal for those who prefer a traditional look. They're great for people on a budget or those who like to change their bedding frequently, as they're usually less expensive and widely available.


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Euro Shams: Stylish & Supportive

two pillows with Euro shams, one striped and one solid white

Euro shams are designed to fit large square pillows, known as Euro or Continental pillows. These shams typically measure 26" x 26", providing a substantial backdrop for standard pillows and other bed decor. Like standard shams, they have features that make them enticing:


Style: Euro shams give a bed a more formal, stylish look. They're perfect for creating a layered, designer-quality bed arrangement.
Support: With their large size, Euro shams are great for propping up for reading or watching TV in bed.
Durability: Euro shams are typically made of heavier material, making them more durable than standard shams.
Best For: Euro shams are perfect for those who use their bed for more than just sleeping. Their large size makes them ideal for leaning against while reading or watching TV. They're also a great choice for those who enjoy a more luxurious or layered look in their bedding.


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Standard vs. Euro Shams: Which to Choose?

When choosing between standard and Euro shams, consider your personal style, comfort preferences, and how you use your bed. If you prefer a traditional look and use your pillows primarily for sleeping, standard shams might be the best choice. However, if you enjoy reading or watching TV in bed and prefer a more luxurious look, Euro shams could be the way to go.


Remember, there's no rule that says you can't use both! Many people enjoy the layered look of Euro shams in the back with standard shams in the front. This arrangement provides both style and versatility, allowing you to create a bed that's both beautiful and functional.


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