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Chelsea Brown Novelty Area Rug by Safavieh

$53.99 - $424.53

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List Price: $77.99

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Product Information:

  • 30+ in Stock

Chelsea Brown Novelty Area Rug —  

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100% pure virgin wool pile, hand-hooked to a durable cotton backing. American Country and turn-of-the-century European designs. This collection is handmade in China exclusively for Safavieh.


  • Technique: Hooked
  • Material: 100% pure virgin wool
  • Cotton backing
  • Style: Country & Floral
  • Vacuum regularly. Brushless attachment is recommended.
  • Avoid direct and continuous exposure to sunlight.
  • Do not pull loose ends; clip them with scissors to remove.
  • Remove spills immediately; blot with clean cloth by pressing firmly around the spill to absorb as much as possible. For hard-to-remove stains professional rug cleaning is recommended.
  • Construction: Handmade
  • Collection: Chelsea
  • Rugs can vary approx. 3-4 inches from the advertised size

Product Details

  • Technique: Hooked
  • Material: Wool
  • Reversible: No
  • Rug Pad Needed: Yes
  • Product Care: Professional cleaning is recommended
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Weights & Dimensions

3'9" x 5'9" Rug Size

  • Pile Height: 0.25 "
  • Overall: 45" W x 69" L
  • Overall Product Weight: 9.27 lbs

5'3" x 8'3" Rug Size

  • Pile Height: 0.25 "
  • Overall: 63" W x 99" L
  • Overall Product Weight: 18.62 lbs

7'9" x 9'9" Rug Size

  • Pile Height: 0.25 "
  • Overall: 93" W x 117" L
  • Overall Product Weight: 32.49 lbs

Round 5'6" Rug Size

  • Pile Height: 0.25 "
  • Overall: 66" W x 66" L
  • Overall Product Weight: 13.01 lbs

Runner 2'6" x 10' Rug Size

  • Pile Height: 0.25 "
  • Overall: 30" W x 120" L
  • Overall Product Weight: 10.75 lbs

2'6" x 4' Rug Size

  • Pile Height: 0.25 "
  • Overall: 30" W x 48" L
  • Overall Product Weight: 4.3 lbs


Technique: Hooked Material: Wool
Reversible: No Rug Pad Needed: Yes
Product Care: Professional cleaning is recommended Product Type: Area Rug
Primary Pattern: Floral and plants Primary Color: Brown
Gender: Neutral Outdoor Use: No
Country of Manufacture: China  

About the Manufacturer

In the past thirty years Safavieh has come a long way from an artisan family business to a high tech corporation with very sophisticated operations in terms of manufacturing and distribution. Within the home furnishings industry, Safavieh is most successful in combining the best of high tech and high touch. They have always been considered the authority of fine quality, craftsmanship and style. For four generations, the family behind the Safavieh brand has dedicated its talents and resources to providing uncompromising quality. They believe there is no equal to the durability, beauty and artistry of handmade rugs and well-crafted furniture. They focus their research and development on creating the highest quality products consumers can buy within a broad range of budgets. Safavieh's mission is to perpetuate the interior furnishings crafts – to lead with innovation while preserving centuries-old traditions in all categories: from antique reproductions, to transitional designs, to the most fashion-forward contemporary styles.

More About This Product

When you buy a Safavieh Chelsea Brown Novelty Area Rug online from Wayfair, we make it as easy as possible for you to find out when your product will be delivered. Read customer reviews and common Questions and Answers for Safavieh Part #: HK712A on this page. If you have any questions about your purchase or any other product for sale, our customer service representatives are available to help. Whether you just want to buy a Safavieh Chelsea Brown Novelty Area Rug or shop for your entire home, Wayfair has a zillion things home.
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Protection Plan

Please note: The following plans can be selected upon checkout

5 Year Stains Protection - $48.99*

1 Year Stains Protection - $15.99*

*Plus applicable tax

Enjoy the comfort of premium coverage with a Protection Plan

Frequently Asked Questions

  1. What does this Protection Plan cover?

    This plan covers all accidental stains on your area rug.

  2. Once I’ve purchased a plan, when does my coverage begin?

    Accidental protection coverage begins the day your area rug is delivered.

  3. What isn’t covered by this plan?

    This plan does not cover damages caused by accumulation, improper cleaning, neglect, abuse, or failure to comply with the manufacturer’s warranty. It also does not cover damages caused by natural disasters such as a fire or flooding, or area rugs used in commercial settings.

    See full list of exclusions.
  4. How do I submit a claim?

    You can submit a claim to Uniters on their website or app, or give them a call at the phone number listed on your Protection Plan certificate.

  5. Will I have to pay a deductible?


  6. Can I cancel my plan?

    You can cancel your plan for a full refund within 30 days of purchase. After 30 days, your refund will be prorated. Any previous claims or an administrative fee may be deducted from your refund.

See Plan Terms & Conditions

Wayfair's Manufacturer Insights

When it comes to shopping for furniture, we know that first-hand experience is important in helping you make an informed decision about the item you are purchasing. Wayfair has independently evaluated this brand — no money was exchanged, no favors were fulfilled—so that you can shop with confidence. More Info

Safavieh’s extensive assortment and range of styles has made it one of our most popular brands. Offering everything from rugs to accent seating and outdoor furniture, Safavieh spans all design aesthetics and price points. Price is a good indicator of quality here, so it’s important to decide whether you want to invest in a piece that will last for years or score a trend-driven one to make a statement today. Be sure to check measurements, as some shoppers have found that furniture items were a bit smaller in scale than they originally expected. Because rugs are handmade, there could be slight variation in sizing, as well. The brand also manufactures luxury lines, such as Martha Stewart Rugs and Thom Filicia Home.

Shipping & Returns

Expected delivery dates for 20147 Change

Shipping Policy 30-Day Return Policy


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Questions & Answers

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