When you’re a new parent – or about to become one – nothing feels more important than protecting your precious baby. You want safe and truly natural plant-based products for your family. And the news that skincare products contain hidden chemicals probably worries you more now than ever. You’re alarmed!!! and who could blame you? – some of these chemicals can trigger skin reactions, dry out tender baby skin or even cause long-term health risks. As for labels such as “natural,” organic” or “green” ... these words may summon up images of Mother Nature. But they don’t rule out ingredients such as petrochemicals. As CBC television show “Marketplace” pointed out in an episode called Lousy Labels, products that claim to be “natural and organic” can be anything but... The Aleva Naturals™ line of maternity and baby skincare products protect yours and your baby’s skin safely and effectively. Developed by a naturopath, herbalist and pharmacist; made in Canada and specially formulated to deliver therapeutic results that leave a soft and healthy feeling skin.