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In 1887, Torakusu Yamaha began would eventually become one of the most recognized brand names across the globe: The Yamaha Corporation. Originally, Yamaha was strickly a musical company. The first instruments produced were reed organs, and eventually upright pianos. Over the years, Yamaha continued to expand its musical collection with the addition of acoustic and electric guitars, drum sets, key boards, and many other instruments. Yamaha's musical heritage is still apparent in their company logo: a symbol containing three intertwined tuning forks.
In 1954, The Yamaha Company developed its first school of music. The same year, the first Hi-Fi Player was released, and Yamaha began its exploration with metallurgical technology. The very next year, in 1955, the Yamaha Motor Company was founded. Today, Yamaha motorcycles are the second most common motorcycles worldwide. With the birth of the Yamaha Motor Company came the increasing opportunity for Yamaha to branch out and expand their expertise to a variety of new markets.
Today the Yamaha name can be seen on athletic equipment, boats, all-terrain vehicles, outboard motors, motorcyles, musical instruments, stereo systems, and much, much more. When people worldwide think of durability, precision, quality, and reliability, they think of one name: Yamaha.