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The strong desire to create a warm and comfortable environment is in nearly every mother's genetic make-up. Pregnant mothers work themselves into a frenzy preparing for their baby's arrival by a whirlwind of cleaning, decorating, and shopping. Many call this instinct "nesting," and declare it to be caused by unusually high hormonal levels.
Being a mother and a friend to several mothers, Nest's founders have experienced this flurry of activity first-hand. And while it admittedly may be a bit hormonally induced, what mother doesn't want to make it the cutest nest with the best dressed baby birds on the block?
That is exactly why Nest founders and long time friends Alyson Abreu and Cristie Schrader have created a playful collection of clothing and accessories for fashionable newborns, toddlers, and moms.
Nest's designs are based on admired contemporary adult styles while taking liberties with color and the playful details that are so endearing about children's items. It is clothing and accessories loved by both mother and child for the comfort and ability to uphold to the wear and tear of playful, messy kids while still looking stylish.