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As a company, LEGO's history goes back more than half a century. In 1932, a carpenter-turned-toymaker founded the LEGO Company with the belief, "Only the Best is Good Enough" -- which remains the guiding principle of the company today.

LEGO believes that their toys and other products must live up to the highest expectations. And that their service must live up to the quality of their toys.

The LEGO Group is engaged in the development of children's creativity through playing and learning. Based on the world-famous LEGO® brick, the company today provides toys, experiences and teaching materials for children across the world.

Lego Watch