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Hedstrom Toys provides a wide range of children's licensed and non-licensed play ball and toy products dominating the US and Canadian markets. They carry most leading licenses for a large array of their products. In 2004, a majority ownership stake was secured in what is today's largest vinyl rotational molding and ball-printing operation in the world. The operation provides a guaranteed supply of licensed and undecorated play balls and inflatable hops.

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