FIESTA®, America's favorite dinnerware, was introduced by The Homer Laughlin China Company with great fanfare at the Pittsburgh China & Glass Show in January, 1936. FIESTA® was the creation of Frederick Hurten Rhead, a second generation Stoke-on-Trent potter who had become Homer Laughlin's design director in 1927. FIESTA® was an immediate hit with the public and, by it's second year of production, more than one million pieces were produced. The original five colors were Red, Yellow, Cobalt Blue, Green and Ivory. Turquoise was added early in 1937. The shapes of FIESTA® were created in an Art Deco style with concentric circles highlighting the bright colors.